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Florence: Development in the Mobile Gaming App Industry

Florence

Can you imagine a game on your phone that had no levels, no high scores, and no way to win? Is it even a game? Florence, an app that embodies this strange concept, actually won the title of Apple’s Game of the Year in 2014, breaking ground in the app industry.

If it’s not a competitive game, then what exactly is it?

Ken Wong, the designer and app developer, created the app as an interactive story-telling game for users. His gaming company partnered with a film studio in order to create the game in which you follow the life story of the main character, Florence. As you progress in the app, you see her go through relationships and hardships, delivering an entertaining game while invoking an emotional response in users.

It definitely changes the pace of the mobile gaming atmosphere, and will be a trend to watch in years to come with further gaming app development.

Check out “Florence” in the App Store today!

 

About Pioneer

Pioneer Mobile Applications is a one stop shop for bringing your app idea to life. It is our mission to provide personal, affordable, & reliable app development for individuals, organizations, and businesses by being with our customers from the idea stage to launch and everything in-between!

With several years of expert mobile app development experience, United States app design and development company, Pioneer Mobile Applications is committed to the success of our clients. Whether your business is at the idea stage, currently in development, or already has a million users, Pioneer Mobile Applications can help create an affordable, reliable, and beautiful experience for your users. As a United States app design and development company, Pioneer Applications prides itself on being a full service development agency. We don’t just make apps, we will take a simple idea and create an application personalized for your business. Our goal is to ensure that our clients are succeeding. We accomplish this by providing idea conceptualization, market validation, app design (user experience & user interface), iOS, Android, and web development, testing, and marketing! We are constantly keeping up with new technology as it comes along to be sure that your app is using the latest, most cutting edge tech. United States mobile app design and development agency, Pioneer Applications is a United States based organization that is a team player on every project both small and large.

We have over 5+ years experience working with all different types of clients such as BuzzFeed, UMass Amherst, All in One Music Applications and many more! Our strategic process provides quick turn around times which lets us keep development costs down, saving our clients money!!

Services

iOS & Android: We have multiple developers on hand to build your iOS and Android Applications. The code we create is always clean and easily understandable by other developers.

UI/UX: Design is a very important thing. Our User Interface and User Experience developers make sure that your app is beautiful and easy to navigate through. We’ll help you out with branding and ensuring your app is recognizable!

Project Management: When there are a bunch of different moving parts, things can get messy. Our project managers makes sure everyone is on the same page and getting their work done as efficiently as possible.

Sales & Marketing: We don’t stop once we’re finished developing the app; we want to make sure that your app gets users on it and help you get featured in the App Store. Our sales and marketing experts will help you get the word out and acquire users!

Our Process

Conceptualize, Validate, Brand, Develop, Test, Launch, Promote

via growmobile.com

How to Launch a New App

We talk about strategy all the time when it comes to developing an app, but it shouldn’t just stop there. With millions of apps in the App Store and Google Play Store, your app won’t magically become successful. This is why it is important to strategize how you are going to launch your new app. This blog post from ladder.io discusses an App Store Launch Plan that can help get you downloads fast, which is critical when it comes to mobile app marketing.

Overview of Phases:

Phase 1: Make sure everything works

  • Beta test your app
  • Build and test a final version
  • Seed early reviews

Phase 2: Get the word out!

  • Inform your insiders
  • Run ads
  • Make sure your App Store Optimization (ASO) is on point
  • Social, blog, and press

Phase 3: Keep the momentum

  • Re-engage your uses
  • Keep everyone updated when you update

Read it all here

The importance of your App Store Video

 

With millions of different apps in the Apple App Store & Google Play Store, it’s becoming more and more difficult to stand out let alone receive downloads for your app. One way to help stand out is by having a preview video on the App Store for your app. Over half of the top 50 grossing apps in iOS and 84% of the top 50 grossing apps in the Android Play store are utilizing app store videos.

By having a preview video, it is possible to increase your download conversion by 20% in the Apple App Store and by 35% on Google Play!

Read the entire article on How Not To F*** Up Your App Store Video: The Ultimate Guide

 

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